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Discovery “Coming Closer To You” launch event

Type of project – launch event

Brand - Discovery

Project – "Coming Closer To You" event

Services - creative concept, implementation, logistics, production

Challenge

Launch the Discovery channel in Romania in a highly interactive and brand-related fashion.

Solution

An event comprising a series of sensory lifelike experiences, bringing to life some of the most exponential Discovery shows, addressed to key industry partners.

Results

350 guests, massive PR, sales contracts signed on the spot.